So You Want to Be an Entrepreneur? How to Get Started with an Entrepreneurship Degree

A close up of a box of 3D printed chocolates in the shape of Rowan University's mascot.

Do you dream of launching your own startup? Do you see opportunities where others see obstacles? If you’re always cooking up new ideas and wondering how to bring them to life, a degree in entrepreneurship might be the path for you.

At Rowan University, our Bachelor of Science in Entrepreneurship is more than a business degree—it’s a launchpad for future founders, changemakers, and innovation leaders. Our students’ voices and experiences speak for themselves.

The two HalfDay tonics founders showcase two of their products at Rohrer College of Business at Rowan University.

Why Study Entrepreneurship?

Entrepreneurship is more than starting businesses—it’s about thinking differently, solving problems creatively, and adapting to a fast-changing world. At Rowan, students learn how to do all that and more.

Build a toolkit of business essentials—from financing and operations to digital marketing and leadership.

Sharpen your creative and critical thinking skills, becoming someone who not only thinks outside the box but designs a whole new one.

Tackle real-world projects, pitch ideas, and engage directly with business leaders and entrepreneurs.

Whether you want to start your own business, work in startups, or drive innovation inside established companies, this degree gives you the flexibility and foundation to make your vision a reality.


What You’ll Learn as an Entrepreneurship Major

The entrepreneurship program is hands-on, with coursework that blends theory, practice, and opportunity. Core topics include:

  • Entrepreneurial Finance
  • Business Model Development
  • Digital Marketing for Entrepreneurs
  • Innovation and Commercialization

You’ll also benefit from Rowan’s Center for Innovation & Entrepreneurship, where mentorship, startup incubator spaces, and pitch competitions help you take your ideas from concept to company.

Pro tip: Students often intern with local businesses or even start their own ventures while earning their degrees.

Two students hold shirts that say CEO Collegiate Entrepreneurs Organization with the Rowan University mascot standing between them.

Entrepreneurship Classes Available to Students

You will customize your education by selecting entrepreneurship and upper-level business electives that pique your interest.

Available courses include:

  • Entrepreneurial Accounting
  • Scaling New Ventures
  • Entrepreneurship and Small Business Management
  • Small and Family Business Venturing 
  • Evaluating Franchising Opportunities
  • Social Entrepreneurship 
  • Special Topics in Entrepreneurship
  • Financing and Legal Aspects of Entrepreneurship
  • Real Estate Entrepreneurship
  • Technology Entrepreneurship 
  • Introduction to Entrepreneurial Media
  • Media Metrics and Analytics
  • Entrepreneurship in the Music Industry
  • Interdisciplinary Perspectives on Entrepreneurship

Where Can This Degree Take You?

Rowan entrepreneurship grads are prepared to step confidently into:

✅ Startup founder roles
✅ Innovation teams in large companies
✅ Business consulting and strategy roles
✅ Social entrepreneurship or nonprofit leadership

Alumni have launched companies in tech, fashion, sustainability, and more. Others work at fast-growing startups or help businesses evolve with innovative thinking.

A few notable brands started by our entrepreneurship majors include:

  • Halfday Tonics
  • Leadnomics
  • Oasis Solutions
  • Arke Aeronautics
  • Trinity Packaging Supply
  • Feelin’ Blue
  • TroveHunt
  • East Coast Jewels
  • Jacques’ Snacks
  • Tassl
  • Devito’s Lawn Care
  • Generazione

According to the U.S. Bureau of Labor Statistics and industry forecasts, roles that require entrepreneurial skills are on the rise. This degree prepares you not only for today’s workforce—but for tomorrow’s.

Shears Hair Studio founder in front of the sign for his business.

Student Support Along the Way

Rowan students don’t go it alone. Here’s how we help future entrepreneurs succeed:

🔎 Advising and mentorship from experienced faculty and entrepreneurs
🚀 Pitch events and business plan competitions
🤝 Networking events with alumni, investors, and startup founders
💬 Clubs and student orgs like CEO Club and Women in Business

From your first brainstorm to your first business pitch, Rowan has the resources to support your entrepreneurial journey.


Ready to Start Something Big?

Whether your dream is to build the next big app, launch a sustainable fashion brand, or lead change in your community, an entrepreneurship degree from Rowan can help you get there. Read about our entrepreneurship students and grads’ experiences at Rowan.