Award-Winning Social Team Seeks Students For Experiential Learning Opportunities On Rowan’s Glassboro Campus Be creative. Be dynamic. Be a part of Rowan University’s social media team. With paid student worker positions available within both content creation and social media community monitoring, gain the experience you need to propel your post-graduation career forward with a well-rounded […]
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Promoting a Pastime: Sports Communication & Media Major’s Journey to the Big Leagues
Coby O’Brien, a sports communication and media major from Toms River, NJ (Ocean County) who will graduate this fall, details his incredible experience as a social media coordinator for Major League Baseball.
As a sports communication and media major (Called sports CAM), Coby hones interests that span the fields of radio, television, and film (RTF) production, public relations, and advertising. Currently, he works at Major League Baseball (MLB) as a social media coordinator. Describing his day-to-day work experience, Coby says, “What we do is scour the internet and try to create graphics or videos to hype up games, and intrigue people to learn about the players more. It’s a lot of player promotion, but the core of what we do in the social editorial department is watching baseball games and posting highlights.”
In his short time being there, only a few months, he already is very happy and proud of his work. “My proudest accomplishment was I had a couple posts go viral. My first one was a post at the end of spring training, I got over 500,000 likes on that one.”
Coby’s path to success had started at a different school, in a different program. “I still can’t believe it when I think about it. But freshman year, I was like, I’m going to be a doctor of physical therapy. Then I realized I can’t do math. So I was like, I’m going to write about sports. I want to be a broadcaster. And the school I transferred from didn’t have that stuff. So, at the start of my junior year I transferred to Rowan and joined our sports CAM program.” As a transfer student, Coby had to adjust to a new school and a new environment. However, he was able to quickly make friends, join clubs, and make the important connections he needed to be able to advance his career.
Like plenty of successful Profs, Coby attributes just about all of his success and his opportunities to Rowan and the options that the curriculum offered. Additionally, he gives some insight on just how deeply the Rowan connection runs: “Everything I have is because of Rowan. I can’t really say it any other way. Like of course I did the work, but none of my opportunities would even be close to what I have now without them, it feels like I’d have no chance in my career if it wasn’t for Rowan. My first boss at my first internship was a Rowan grad. My second internship was with Rowan Athletics. My third was through Rowan because Rowan has a partnership with Delaware Bluecoats or the G-league team, the Sixers, and now my boss is a Rowan grad as well. So every step along the way, I was lucky to have Rowan.” This, Coby says, is important to remember when getting involved. You never know when a fellow Prof can help you out in the future, so making connections, as Coby did, is of the utmost importance.
In closing, Coby has a very simple piece of advice for any new Profs coming in who are just starting their Rowan experience and looking to branch out: “Get involved. And then once you have the experience on campus, apply everywhere. For an internship, no place is too small for you. And no place is too big for you. Apply everywhere.”
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Story by Connor Bicknell, senior communication studies major
Beyond the Classroom: Marketing Major, Consulting Firm Intern and Rowan Social Media Student Team Member Zara Capone
Today we speak to Zara Capone, a Marketing major from Flemington, NJ (Hunterdon County). Zara finds value in attaining hands-on experience as a Rowan social media team member and Slalom intern. In the following article, Zara shares experiences within her university studies, internships and advice for incoming marketing majors.
What is your major and what inspired you to pursue it?
I am a marketing major. I chose a business major because there are many opportunities for full-time jobs after college and you can use the degree in so many different industries. I chose marketing, specifically, because I enjoy the creative aspect of it.
What are your career goals?
As of now, my career goal is to land a job out of college and to continue to build my skills in marketing. I don’t know exactly what industry I want to work in, but I always thought that working in the media and entertainment industry has always seemed exciting to me.
How do you think Rowan has prepared you for achieving these career goals?
Rowan has prepared me well for my career goals. The Rohrer Center for Professional Development has a lot of resources that students can utilize to assist them through their job search such as resume reviews, career fairs, and mock interviews. Rowan also provides students the opportunity for on campus jobs in the field that they’re looking to get into, which is great.
Why did you choose to study at Rowan?
I chose Rowan because I thought that they had a great business program and I really liked the campus. They also have a lot of opportunities for professional development.
Are you involved in any clubs or organizations?
Yes, I am in Alpha Sigma Alpha, a sorority.
How did you get started on Rowan’s social media team? What are your responsibilities as an intern?
I was hired to be on the social media team in June of 2021. I saw a post on the Rowan University Instagram page saying that they were looking for student workers to join the team, so I applied and got the position. My responsibilities include monitoring Rowan’s social media platforms such as Facebook, Instagram, LinkedIn and Twitter. During these shifts, I respond to mentions, comments, and messages. I also create weekly content for Instagram, Twitter, Pinterest and TikTok.
Are you currently involved in any summer internships? If so, what is it and what are your responsibilities?
I am currently working for Slalom, which is a consulting company. I am working as a marketing intern. I work with the marketing team in the New York City office. Right now, I am developing a social media strategy for them and I’m also assisting in the preparation of partner events. The marketing team hosts a lot of events so I’m helping them create the materials that they need.
How are these experiences contributing to your development?
I am gaining a lot of hands-on experience, which is great. Also, having these experiences have allowed me to see what aspects of marketing I’m strong in and enjoy. I am also meeting a lot of new people and building connections, which is really important.
What do you believe is an important trait for those pursuing marketing? Do you have any advice for people who want to go into the field?
Marketing can be broad since there are many different skills that go into marketing. Finding skills that you enjoy or are good at can help you tremendously when figuring out what type of jobs you want. Gaining as much experience as possible throughout college gives you the opportunity to do that. Another piece of advice is making connections and building a network. Having a network is extremely important for people trying to get into the field and can open so many doors for you.
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Story by:
Jessica Nguyen, elementary education and literacy studies graduate
Photos courtesy of:
Zara Capone
How a Social Media and PR Internship is Preparing Me for a Professional PR Career
Senior Rowan Blog contributor and Public Relations major Natalie DePersia shares her experience working as a Social Media and Public Relations Intern for a local PR agency.
#PROFspective: History Major Anthony Raisley on Living On Campus
Today we speak with recent graduate Anthony Raisley, who majored in History with a concentration in U.S. History and multiple minors in Entrepreneurship, New Media, International Studies as well as a CUGS (Certificate of Undergraduate Studies) in Italian! Anthony comes from Middletown, NJ in Monmouth County and has lived on campus all four years of college. Anthony graduated this past May.
Advice for incoming transfers or freshmen who want to live on campus?
It’s very exciting to see all the facilities Rowan has to offer and the new things that Rowan is developing. There’s great housing and great options for everybody. I’d definitely say to live on campus if you can because the experiences you get are certainly unique to being an on-campus resident. I very much enjoyed my time living on campus all four years.
What are some of the advantages of living on campus?
It’s much easier to walk to class and to visit friends in other residence halls. Also if I have to meet up with other classmates to work on projects, it’s easy to meet in one of the academic buildings or in one of the resident lounges.
What about practical tips for packing? Tips on what to leave at home?
Each year you get better and better with picking and knowing what you need to bring. To be honest, I never bring enough (lol). There are things where I’m like, “Oh, you really don’t need this.” But you can never have too many sweatshirts if it gets chilly on certain days. Don’t forget the rain boots or rain jacket. Those are things you forget because it’s a beautiful August day when you move onto campus and then you realize once it’s October: “Oh yeah, I need my boots and rain jacket!” Definitely prepare for all of the elements, but it’s great to see the campus change through all of the seasons!
How did you make friends as a resident?
My freshman year, when I moved in, I started off running cross country and track. I was able to move in early. I met the guys on the team. Everyone from Rowan Athletics is fantastic, makes you feel welcome, and helps you with your transition from moving from home into college. My sophomore year I was still running. I [also] started working in admissions as an ambassador. Being able to meet a lot of my fellow ambassadors as a sophomore, junior, and senior, you get a great idea of what Rowan represents as far as all of the different backgrounds and different majors. It’s a great way to meet people that way. It’s a great environment to work in. In my junior year, I started working for the social media team, another great way to meet people and professional staff as well.
How did you get connected with Rowan Social Media?
I saw an email or announcement online. Immediately, I was interested in it because on the side I take photos. Being able to be part of this environment, taking photos of campus, and getting to meet so many people has been fantastic.
What do you want to do professionally after graduation?
After graduation, I’m actually going to Georgetown for grad school. I’m moving to Washington, D.C. because the program I got into was the Master of Arts in Communication, Culture, and Technology. It’s exactly what I love, all those subject areas even with the minors that I have here and also my major. It all fits together. I’m so glad I’m able to pursue that next year. It’s nice because you can pick what you want to focus on. That’s what’s in store for me this fall.
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Story by:
Marian Suganob, public relations and advertising graduate
Photos by:
Stephanie Batista, junior music industry major
Leadership #PROFspective: Camryn Hadley, Choosing Her Own Legacy
Today we feature Camryn Hadley, a leader at Rowan University. Camryn is involved with many activities on campus like SUP (Student University Programmers), Student Government Association, PRaction, Residence Life and more. Camryn is a senior from Somerset, NJ (Somerset County) who double majors in Public Relations and Advertising with minors in Journalism and New Media […]
10 Books That Will Give You Spooky Vibes
Get into the Halloween spirit with these book picks by Rowan Blog contributor and senior Public Relations and Advertising double major Camryn Hadley.
Spending more time inside this year, I recently picked up reading more than I have been before the shutdown. Bringing together my new love of reading and my current love of spooky season, I’ve compiled a list for you to help get you in the mood for Halloween!
1. “Dracula’s Crypt”
Interested in something spooky while also tackling social issues? This book parallels the life of vampires to some issues currently hitting our country. Be prepared to be both scared and open-minded.
2. “Slayers and Their Vampire”
This isn’t your typical “Twilight” love story. Get a deep dive into the history of vampires and those who save us from them.
3. “Modern Mummies”
Not looking to be scared? Check out the historical truth of mummies. Get a deep dive into the process of preservation from the ancient Egyptians to the process of today. When you’re done, make sure to suggest it to your mummy!
4. “The Werewolf”
The Werewolf dives deep into the historical folklore of the shape-shifting monster. If you’re looking to have your skin crawl, look no further.
5. “Horror Films of the 1970s”
Radio/TV/Film majors: have I got a book for you! Dive deep into your favorite horror movies and learn more about them. You might be surprised at what you learn!
6. “Dracula”
We all know the name, but get to know the story of the world’s most famous vampire. Take a deep dive into the story and try not to get too scared!
7. “There’s Someone Inside Your House”
Lover of crime shows? Make sure to try this one out for some hair-raising fun. This young adult book is perfect for the Halloween season, just make sure to leave the lights on.
8. “A Monster Calls”
Go on the journey with Conor to find the truth about the monster following him. This read is definitely one to make your skin crawl!
9. “The Legend of Sleepy Hollow”
This famous story is ready to put you in the Halloween spirit. Fall into the story of the Headless Horseman and be prepared for a fright!
10. “The Halloween Tree”
Think you know the origins of Halloween? Think again! Dive deep into Ray Bradbury’s tale and find the magic of Halloween in every page.
All of these books can be found on campus in Campbell Library. Make sure you bring your Rowan ID and your mask! Happy reading!
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Story by:
Camryn Hadley, senior public relations and advertising major
Photos by:
Anthony Raisley, senior history major
#PROFspective: Feeling Like a Member of the Student Body Through the Online Learning Experience
Meet Liberal Studies major Krystal Mannering from Atlantic County, NJ. Krystal, a first-generation college student, works full-time while running a business, providing for her household and taking care of a toddler. Read her perspective on how Rowan has made her feel “accepted and welcomed” as an online student.
Being an online student for most of my educational career, the need for a connection with a physical campus might seem like a translucent goal. Common speculation is online students aren’t receiving “the college experience” that an in-person student receives.
For many online colleges and educational facilities, this statement is true. I’ve attended two other online colleges throughout my career, and Rowan University is the first online program where I’ve felt like an actual member of the student body.
From the moment I called Rowan, I felt accepted and welcomed. My heart had just been broken by my current school at the time, and as I was sobbing uncontrollably, I began calling multiple schools and explained my situation. The first Rowan advisor I spoke to was faced with the challenge of my vulnerability but ensured me that even as an online student, my role had a place.
I work a full-time job, have a home to provide for, a business, and a toddler to take care of, so online schooling is my only option. Two other schools stated they couldn’t help me, and another didn’t answer the phone. The advisors at Rowan greeted me with a cheerful attitude and helped me every step of the way. Even though I live an hour away, the Rowan staff took the necessary time I needed to feel comfortable with my decision.
As I entered my first semester, I was armed with eagerness and fear. I wasn’t sure what to expect. I wasn’t sure that I was going to feel the acceptance that I craved. I joined Rowan’s social media platforms and I was quickly comforted by fellow Rowan students. One student suggested that I attend the campus orientation and I signed up for the next available event (highly recommended!).
Walking through the Rowan campus reassured my decision to attend Rowan as an online student. It felt right to walk through the halls, dorms and college grounds. Each orientation leader was extremely informative to the incoming freshman students, and each demonstration I attended that day began to further confirm my choice.
The orientation leaders expressed that online students are offered the same accommodations as in-person students. My friend (and now fellow classmate) and I walked through the streets of the campus, and we were presented with cheerful little shops, wonderful eateries, statues and artifacts plastered throughout the campus.
As the event concluded, my friend and I decided to make our way out to Richard Wacker Stadium, the stadium that I will graduate in. Being eligible to attend a physical graduation as an online student is very important to me and is one of the many perks of studying online with Rowan University. As we stepped foot onto the track that surrounds the beautiful stadium, the reality of my choice to attend Rowan began to set in.
Overwhelmed with emotion, I was so thankful to have found Rowan University. The online classes are more organized than other schools that I’ve attended. The professors are extremely involved, and helpful if you maintain a consistent work ethic. The alumni at Rowan reassured me that my needs weren’t burdensome. Class sizes are manageable, and classmates are a welcoming wealth of knowledge. Each day, I continue to be thankful for my choice to attend Rowan University as an online student. My future is clear now that I’m a PROF!
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Story by:
Krystal Mannering, liberal studies major
How I Made Friends at Rowan
Today’s story is from Devon Graf, a recent Communications Studies graduate from Camden County, NJ. Devon joined the Rowan Blog team to wrap up her remaining internship hours, after her internship with Enchanted Celebrations was cut short prematurely due to COVID-19 affecting business.
Some incoming college students may wonder: How am I going to make friends? It’s one of the highest worries around. Incoming students may be used to having all of their home town friends that they went to school with for many years, and now everyone is splitting up to go away to different universities.
My incoming freshman year I joined a Rowan Students Facebook group. I think that was my best decision. After going to Rowan’s open house and being put into groups that we did activities with, I met a couple of students, and we switched telephone numbers. After that, they added me to this Facebook group that had hundreds of incoming freshman. By reaching out and posting in this page and connecting on different social media platforms, I was able to get into touch and build relationships even before the semester started.
Well, it didn’t end there! Once the semester progressed I joined a lot of clubs. Rowan offers a numerous amount of clubs where you can team bond, socialize and participate in different activities. My favorite club I joined was Volunteer Club. With doing this, I ended up being a tutor at South Woods State Prison and met a couple of friends I still have close friendships with today.
Rowan After Hours was also a great opportunity to make friends. The wonderful thing about that would be going with the friends I had, and meeting new ones! So the group friendship expanded. RAH would hold fun nights such as BINGO night or movie night. So my college experience didn’t always have to be about going out to parties every night and trying to socialize that way.
Although, going out was also a fun way to make friends. Rush sorority events were a great way to socialize, meet new people and personalities. I remember meeting girls from towns over, and states over. I met my roommates from doing this.
Whether you’re worried about meeting friends, or nervous to go out and socialize, don’t be. You’re not the only one in the same boat. I was nervous myself, and so were the girls I’m best friends with today. It just takes a little courage and a positive attitude.
Be yourself! Join groups and clubs, participate in activities at Rowan, and you will have a great time meeting your friend group.
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Story and photos by:
Devon Graf, communication studies graduate