20 Minute Radius: Fahrenheit Ceramic Studio

Looking for plans this weekend? Check out Fahrenheit Ceramic Studio in Pitman, NJ. Just a five-minute drive from campus, Fahrenheit is the perfect place to unwind by painting your own ceramic work of art. It offers a Rowan student Alyssa B. painting an owl at Fahrenheit Ceramic Studios.wide variety of ceramics, color glazes and ideas to spark your creativity. 

With a relaxed and homey feel, customers are welcome with no reservation necessary. You pick out a pottery piece and glazes and start painting! Your options are endless, and the workers are really helpful in sharing how the entire process works. 

For this trip, I chose a mug and an owl (shoutout to our Rowan mascot, Whoo RU the Prof). After painting for a little bit over an hour, my friend I finished our pieces and returned a week later to pick them up. I’ve been using my hand-painted mug for morning coffee every day since, and look forward to filling my cabinet up with more. 

Author's friend at Fahrenheit Ceramic Studios.Most ceramic pieces range from $3-$20, plus a studio fee of $8. Luckily, Fahrenheit offers discount specials throughout the week, so make sure to bring your student ID.

On Wednesdays, Fahrenheit offers half-price studio fees for students. On Thursdays and Fridays, customers 21+ paint for half-price studio fees from 6-10 p.m. and on Saturday nights, students are eligible for a buy one, get one free studio fee from 5-10 pm.

This is definitely going to be my go-to spot during the winter. For more information check out its website! www.fahrenheitceramicstudio.com.

Fahrenheit Ceramic Studio
8 South Broadway   
Pitman, NJ 08071

Photo of glazed ceramic pieces.
Our finished products!

Like what you see, come visit us!


Story and photography by:
Alyssa Bauer, senior public relations major

First Year Voices: Bioinformatics Major Kelly Kirk

Freshman Kelly Kirk photographed outside Holly Pointe Commons

Meet Kelly Kirk, a freshman from Riverside, NJ (Burlington County). Kelly, a Bioinformatics major, lives in Holly Pointe Commons.

Kelly loves looking forward to going to the Equestrian Club! She attends the club during the weekend, where they practice and compete with other schools on performance. 

When asked if she was ever nervous with starting Rowan, Kelly says she was never nervous but was instead very excited to begin college life!Bioinformatics major Kelly Kirk in front of Holly Pointe Commons

Some advice Kelly would give to her high school self about college is, “You have a lot more time on your hands and need to learn how to budget that better.”

Like what you see, come visit us!


Story and photography by:
Adam Goskowsky, junior advertising major

TRANSFERmation Tuesday: Elementary Education & English Major Chelsea Chaet

Chelsea Chaet, Elementary Education and English double major and Theatre minor, photographed outside Wilson Hall

Today we speak with Chelsea Chaet, a sophomore Elementary Education and English double major with a minor in Theatre. She recently transferred from James Madison University.Chelsea Chaet, Elementary Education, English, Theatre, Outside, Wilson

Name: Chelsea Chaet
Year: Sophomore (Class of ‘22)
Major: Elementary Education and English
Hometown(s): Voorhees, New Jersey / Virginia Beach, Virginia / Solon, Ohio
Transfer Student? Yes
Where do you live? On-campus, Rowan Boulevard Apartments

How did you end up here at Rowan?
“When I was in high school in Voorhees, NJ, I could not wait to go to school out-of-state and get out of here. I never in a million years thought that I would be going here because I always pictured myself going somewhere out-of-state. Then I found out the summer before my senior year that I had to move to Virginia, which was a crazy transition. That was probably the hardest change I’ve had to go through so far, just moving states from somewhere that I lived my whole life. 

Chelsea Chaet, Elementary Education, English, Theatre, Outside, WilsonI went to James Madison University mostly because my family was in Virginia, and I thought it would be my new home. I didn’t think that we were moving again. But my family moved again to Ohio this past May. So I visited my friends here in South Jersey this past summer, and I got the idea to transfer back to school in New Jersey. 

I knew that JMU just wasn’t the right fit for me because Virginia really wasn’t my home. For months I felt lost at JMU, like a fish out of water. And being back here, I just felt this overwhelming sense that I was supposed to be back here. I prayed a lot for guidance. Then I applied to Rowan, not really thinking that I would end up going here. It was just kind of on a limb, but I got in and I just felt so excited. 

Chelsea Chaet, Elementary Education, English, Theatre, Outside, WilsonBeing back here, I just felt really compelled to go here, and that being back in South Jersey was what I was meant to do. But I felt that I really needed to grow and experience new things, which I did when I moved. So I feel like I was supposed to come back here as a changed, grown person. It felt so right, and honestly, I wasn’t afraid of things that I didn’t understand anymore. I always knew my home was here.”

Like what you see, come visit us!


Story and Photography by:
Faith Lynn Diccion, sophomore theatre & RTF double major

#PROFspective: Molecular and Cellular Biology Major Amaal Khan

Molecular and cellular biology major Amaal Khan sits outside on a bench

Meet Amaal Khan, a sophomore enrolled in the BS/MD program through CMSRU who is majoring in Molecular and Cellular Biology. She is from Moorestown, NJ (Burlington County) and lives on Rowan Boulevard. Amaal will share her #PROFspective with us on what it’s like to be enrolled in the BS/MD program and how she’s getting the most out of her college experience as a Rowan Prof.  

Name: Amaal KhanMolecular and cellular biology major Amaal Khan sitting and reading a book at Rowan Barnes and Noble

Year: Sophomore

Major: Molecular and Cellular Biology

Hometown: Moorestown, NJ (Burlington County)

On Campus or Commuter? Lives on Rowan Boulevard

Academic clubs? Rowan Pre-Health Society

Social Clubs? Rowan University of Philippine American coalition (RU PAC) and Rowan Rangeela

Why did you decide to major in Molecular and Cellular Biology? Molecular and Cellular Biology seemed like a different major, it wasn’t something I saw in a lot of schools and the curriculum involved other classes that reached other subject areas. It’s a different experience, because I just didn’t want to be with STEM majors, I wanted to be with people who were outside of wanting to be doctors. Currently I’m taking bioinformatics and that’s with a lot of bioinformatics majors, so I get different aspects of programming. A little bit of statistics and a little bit of engineering, so it’s a much more variable major.

Where do you see yourself in eight years? I know I will be a doctor, but I don’t think I want to work in a hospital. I do think I want to do research for a few years and maybe get a Ph.D., then probably work in a private practice, somewhere underprivileged … areas where it’s a little more difficult for people to get inexpensive healthcare.

amaal sitting outside of barnes and nobleWhat would you share with a future student interested in your major? I would tell them that Molecular and Cellular Biology is definitely a little harder than regular biology, because the engineering base classes, or statistics-based classes, are harder than the classes that biology students take. I would say that you get a better variety of subjects, you get to learn so many other things than what a regular bio major does. If you are looking to branch out in college in your education, but not to an extreme degree and if you don’t have enough time to take on a minor then taking a major where you have some flexibility in your classes is really good. If you want to experience something else besides regular science classes, then you should try Molecular and Cellular Biology.

Would you recommend someone to do the BS/MD program? Definitely, only if you are set on being a doctor. This is my career path, so it makes sense in saving a year of college. I know I want to be a doctor, but if you’re in this program you should be sure you’re going to be a doctor; otherwise you just waste your time.

Amaal Khan looking through books at Barnes and NobleHow does your field impact the world? It’s very research based A lot of my professors that teach my classes actually do research, like cancer research, different blood pathogens research, different diseases research. There’s a lot of research that goes into it.

What impact would you like to have on the world in your field? I definitely want to work in an area with underprivileged people or low-income people. Where I can provide healthcare for them at an inexpensive cost, because I know that is super difficult nowadays. I don’t think I’ll ever find the cure for cancer, but I do want to help study diseases, [to] try to find the best diet that is safe for people with diabetes, since that runs in my family. Bettering the quality of life — that’s the impact I want to have.  

Like what you see, come visit us!


Story by:
Iridian Gonzalez, senior journalism major

Faculty PROFile: College of Education’s Angela Beale-Tawfeeq

Meet Dr. Angela Beale-Tawfeeq, Associate Professor of Health and Physical Education Teacher Education within the College of Education.

What is your area of expertise? My area of expertise is program Dr. Angela Beale-Tawfeeq sitting at her desk.development and evaluation for minority communities, drowning prevention and aquatic safety among African American and Hispanic/Latino populations, youth development and culturally responsive teaching.

I currently serve as a member of the American Red Cross, Scientific Advisory Council, Aquatic Sub Council, and the director of education and research for Diversity in Aquatics, a nonprofit 501(c)(4) organization whose mission is to save lives and reduce the incidence of drowning through global efforts.

Share an “aha!” moment you’ve had within your discipline that made you feel passionate about your field? When I came to realize that I could transform the perception of the field of health and physical education by showing how physical education can have a positive effect on public health. The perception of physical education and health education often times has been limited to stereotypical images of the “coach” with a whistle using their “outside voice” to encourage students to participate in physical education classes, hence physical activity. When I came to understand that I could become a “change agent” in my community, combining my love of family, culturally relevant pedagogy, social justice, to encourage youth through physical education/health and wellness, I strive to teach my students to view themselves as agents of change who will teach in classrooms with more than walls and balls.

Dr. Angela Beale-Tawfeeq sitting in James Hall.Share with us one aspect of student engagement that you enjoy most, and why? The opportunity to empower communities and students to empower themselves with relevant and inspiring educational experiences that will enable them to take control of their lives, shape their career goals, imagine future endeavors and become active participants in their scholastic journey.

Describe an experience you’ve had with a student that made you feel excited about educating the next generation in your field? One of the most challenging aspects of academia is finding out how you will be able to add to the body of literature in one’s professional field in the areas of research, service and teaching. At times, I have struggled with finding my voice among the structured parameters of research which defines worth by one’s ability to “conduct a systematic investigation of materials and sources in order to establish facts and reach new conclusions.”  It is my belief that as an educator one must have or be willing to gain a true knowledge of the students and their world to present content that can evoke an intrinsic response.

From 2008 – 2013, I developed Project Guard: Make A Splash E.N.D.N.Y, an aquatic and water safety initiative developed for schools and community organizations to foster respect, responsibility and relevance. Project Guard: Make A Splash E.N.D.N.Y was a collaborative venture among the (ARC) American Red Cross of Long Island, USA Olympic Swimming: Make A Splash Initiative, Adelphi University, the Teaching for Personal and Social Responsibility (TPSR) Alliance and a neighboring local school district. It was this collaborative opportunity with students, at both the university and K-12 levels, that I believe that whether we are teaching in the local public schools or in an institution of higher education that we are supposed to provide students with relevant curriculum that will be meaningful and not dehumanizing to them. I believe we should design programs and opportunities because we believe that if we do not lead by example, we cannot expect our students to follow and model what they have learned and been taught.

I believe we teach because we believe that students are supposed to be researchers, problem solvers, critical thinkers, learners and much more. I believe we teach because we believe that students should be able to believe that goals in life are always achievable as long as they do not give in. I believe we teach because we believe that Dr. Angela Beale-Tawfeeq typing at her desk.providing relevant physical education and physical activity may require collaborations beyond school. We do it because we know that students must be “global citizens” and culturally aware and be prepared to use strategies that will sustain them whether in the classroom and in life, for “a new world order is in the making, and it is up to us to prepare ourselves that we may take our rightful place in it” (el-Hajj Malik el-Shabazz, Malcolm X, 1963).

What is one thing you wish people knew about your academic discipline or your research focus? One of the things that I wish people knew about the field? It is more than a field of play. One purpose of health education physical education methods courses is to help preservice teachers develop an understanding of, and acquire, the pedagogical skills needed to facilitate learning through movement. As a professional, I strive to engage stakeholders in the K-12 experience. I believe that through the creation of innovative programs, embedded in the richness of the culture, curricula, and communities, that we are all a part of, we will begin to create the next generation of effective teachers who are truly reflective of the students and communities they serve.

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​​Story and photography by:
Alyssa Bauer, senior public relations major

A Leader in Rowan’s First-Year Connection: Volunteerism Program

Amanda Yannarella, a Biomedical Engineering major, was a student leader this summer in the First-Year Connection: Volunteerism Program.

Amanda Yannarella, a Biomedical Engineering major, was a student leader this summer in the First-Year Connection: Volunteerism Program.

Meet Amanda Yannarella, a sophomore majoring in Biomedical Engineering from Burlington Township, NJ (Burlington County). This summer, Amanda became a student leader for this year’s Rowan’s First-Year Connection: Volunteerism Program. Today she will share with us her experience in the program and what she’s learned from being a student leader.

Why did you decide to join Rowan’s First-Year Connection program?

“Last year as a freshman, I wanted to get acclimated to campus and wanted to start of my year well by volunteering.Amanda Yannarella, a Biomedical Engineering major, was a student leader this summer in the First-Year Connection: Volunteerism Program. I volunteered a lot in high school, too. I was in Key Club, so I did a lot of volunteering then and I wanted to continue here. I was a leader this year because I loved it so much my freshman year. I wanted to do it again and have a positive impact on the incoming first-year students, because that was really important to me.”

What kind of activities did you do?

“We went to the Food Bank of South Jersey and we helped sort all the donations they had into proteins, soups and grains. Two people went into the bakery to bake muffins, so that was really cool. We also helped with the Saint Bernard’s [disaster relief] Project, which is similar to Habitat for Humanity, in which I am also involved in. We went to someone’s house that was damaged by Hurricane Sandy and we helped fix up their house. We did flooring, drywall, spackling and hurricane clips, which is supposed to help the roof stay on with strong winds.

“Then we helped with the Little Owls Preschool at Rowan. We were cleaning their classrooms to prepare for the school year. It took us about two hours, which would have taken all the Little Owl teachers all day. Then we did SAIL Bowling Night; they do activities for adults on the autism spectrum. We had a great time bowling with them and making conversations — just hanging out and having fun, but it was important because I feel like we were making everyone’s day better. I’m not good at bowling, but still had a good time.”

Amanda Yannarella, a Biomedical Engineering major, was a student leader this summer in the First-Year Connection: Volunteerism Program. What was your favorite activity?

“The Saint Bernard’s Project was my favorite because you learn skills that I feel you can transfer to your own house. Now I know how to put in hardwood flooring, and that’s pretty cool.”

What knowledge or skills have you developed through this program?

“When we went to the food bank [someone] told us the amount of food we sorted, which was a lot, was between 2,000 to 5,000 pounds. The guy was like, ‘Congratulations guys, you really helped us out, but there are still families going to bed hungry tonight. And even though we worked so hard there is still a lot of work to be done.’ Then you’re like, ‘Wait what? I just did this whole work and you’re telling me that there’s more?’ It’s kind of eye opening. That is why I like doing stuff like that because you get impacted and it’s good to get reminded with that kind of stuff. And as a leader I learned leadership skills, like learning to communicate. I use to hate talking. I was so quiet when I was younger, but this actually helped me get more comfortable talking to bigger groups of people.”

What did being a leader for Rowan’s First-Year Connection program mean to you?

“I liked being able to have an impact on incoming students and setting them off into a positive way. We were focusing on the volunteering stuff all week and the importance of that, but we were also getting them ready for campus. And it just meant a lot to get that kind of leadership experience under my belt.”

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Story by:
Iridian Gonzalez, senior journalism major

TRANSFERmation Tuesday: PR Major Jenna Fischer

Outside shot of 301 High St.

PR major Jenna Fischer holding up a 15th grade signToday, we hear from Jenna Fischer, a junior Public Relations major who recently transferred to Rowan from Middlesex County College. Read Jenna’s account of her first few months on campus. 

If someone told my quiet self in high school three years ago I would be striving as a public relations major and living on campus at Rowan University, I would have called you crazy. The only thing I knew three years ago was I was going to Middlesex County College for Communications. I knew I was going to transfer to a four-year school but pushed it as far back in my mind as possible.

Before I knew it, application season was upon me. I had my heart set on a specific school. In addition to that, I applied to Rutgers New Brunswick as my backup (like every other East Brunswick graduate does). But as deadlines quickly approached, the school I had heart my set on made the transfer process difficult.

PR major and transfer student Jenna Fischer inside her dorm roomWith a few days left until the application deadline, I decided to apply to Rowan. I remembered touring it with my brother a few years prior and enjoying how it was a small and quaint school. Most people think applying as a transfer can be confusing, and it can be. However, Rowan’s process made applying simple and painless. I even received my acceptance letter a just few days later.

When I emailed with questions about transferring credits or housing, Rowan’s staff was quick and kind to answer. But it wasn’t until I came and toured campus that I saw myself living here and feeling safe in the environment that I was now ready to call home. The puzzle pieces began to fall into place.

PR major and transfer student Jenna Fischer poses with WHOO RU at the owl statueBefore I knew it, I was all moved in. I cried as I didn’t want my family to leave because I was still scared to start this new chapter. But within a few days my worries subsided, and I found myself getting into the swing of my routine. I was starting classes, working on Rowan’s social media team and joining clubs, such as PRSSA and PRaction. In only two months, I am stepping out of my comfort zone, doing things I never thought I would do.

So, to the quiet student sitting in high school about to start county college or someone who’s ready to transfer but scared … you’re going to be alright.

Like what you see, come visit us!


Story by:
Jenna Fischer, junior public relations major

Photos courtesy of:
Jenna Fischer

What Profs Are Listening To: Gianna Witasick

Psychology major Gianna Witasick photographed outside on Rowan's campus

Psychology major Gianna Witasick, photographed outside on Rowan's campus, shares what she's listening to at the moment

Name: Gianna Witasick

Major: Psychology with a Pre-Med concentration, might pick up an Anthropology major!

Year: Junior

Hometown and county: Ocean City, NJ (Cape May County)

Off-campus resident? Yes

First-generation college student? No

What are you listening to right now?

“I chose five songs that remind me of this time of year for the whole fall vibe. I chose “Petulia” by The Kooks, “Livewire” by Oh Wonder, “Mykonos” by Fleet Foxes, “Pale Blue Eyes” by The Velvet Underground and “Heavenly” by Shoobies, which is a new song they just released!

Why did you pick these songs?

“I think that they all have a very similar fall-type vibe, like when you’re walking down the street and it’s starting to get colder outside and there’s all the colorful leaves on the ground. These are the songs I want to be listening to to put myself in the mood for this time of year. It’s a very specific type of mellowness that’s a little bit more calm than the summer. I have playlists for every time of year!”

Psychology major Gianna Witasick, photographed outside on Rowan's campus, shares what she's listening to at the moment

Do you have a favorite from those five songs you picked?

That’s a really good question! I really like ‘Petulia,’ I think it’s upbeat for a fall song. I think a lot of fall songs tend to be on the sad side for some reason because I guess it’s the end of the summer season. It makes me happy, it’s a really good feeling. Also the new Shoobies song ‘Heavenly’ is so good. It’s a bit different from their other music and their old sound but in a really good way. Shoobies are a local band from the Asbury Park area and they rock! Shameless plug, they’re the best band in New Jersey and the world.”

Like what you see, come visit us!


Story and photography by:
Enzo Ronchi, senior public relations major

20 Minute Radius: Primitive Axe in Glassboro

If you’re looking for an adrenaline rush or an exciting rainy-day activity near campus, check out Primitive Axe! Located here in Glassboro (only five minutes away in the strip mall by Samurai), Primitive Axe is a great place to step out of your comfort zone and enjoy a unique experience with friends. 

A Primitive Axe sticker in the shape of an axeThe name might give it away, but this place is centered around throwing axes. Each participant gets an axe when it is his/her turn, and a throwing coach to lead you through the adventure. Every coach is helpful and experienced, and there to make sure everything runs smoothly and everyone is having fun! You’ll be taught how to hold the axe, how to throw it at the target and get tips and tricks from your coach. It looks much easier than it actually is, but it only takes 10 minutes to get the hang of it and start getting bull’s eyes!

Three male students stand holding axes
Students enjoying their discount on College Night at Primitive Axe

Primitive Axe’s indoor Glassboro facility is brand new and beautiful, with a rustic feel and 20 targets. It’s a great place to relieve the stress of homework and exams, and have an unconventional experience to share with family and friends! And for your inevitable safety concerns about throwing axes, the staff goes out of their way to explain the safety precautions and supervise your throwing. There are rules and barriers to separate each thrower and keep everyone out of harm’s way. 

Tuesdays at Primitive Axe are College Night! Bring your Rowan ID for a special rate of $15 per person for an hour of axe-throwing, an awesome deal compared to the $25-40 price for other days and walk-ins. They even accept Rowan Bucks. Plus, it’s BYO everything but the axes — which means Taco Tuesday just got even better! 

Inside Primitive Axe in Glassboro, nearby Rowan's campus

Grab a few friends and book your reservation at Primitive Axe!

Like what you see, come visit us!


Story and photography by:

Nicole Cier, senior writing arts major

Beyond the Classroom: Interning in Israel

Junior Biochemistry major Alyssa Salera, who interned in Isreal in summer 2019, is photographed outside of the Barnes and Noble

Meet Alyssa Salera, a junior from East Greenwich, NJ (Gloucester County) majoring in Biochemistry from the College of Science & Mathematics. This summer, Alyssa interned in Israel at a rehabilitation hospital, where she worked closely with physical therapists and patients. Today, she will share with us her experience abroad.

Where did you intern this summer?

Rowan Biochemistry major Alyssa Salera (bottom row, second from right) in the Israel clinic
Alyssa (bottom row, second from right) at her internship this summer at the Herzog Hospital in Jerusalem, Israel.

“The hospital is called Herzog Hospital and it’s in Jerusalem, Israel. It’s a rehabilitation hospital.”

How did you hear about this internship?

“I went to Israel last summer on a trip called ‘Birthright.’ I was at Barnes and Noble getting coffee with the on-campus Rebbetzin [a rabbi’s wife or a teacher], and we talked about ways on how I could go back to Israel. I told her that I want to go to PA (physician’s assistant) school or med school one day, and she told me about this program that would get me back to Israel and they would set me up with an internship where I could be in a hospital and get both things that I wanted.”

What’s the name of the program, and how was it structured?

“The program is called ‘Onward IsraeLinks,’ and it is a mixture of an internship component and also with that a learning portion. We had a Rabbi and Rebbetzin on the trip with us, who were from Georgia and who taught us in the first 10 days. We talked about what you’re supposed to believe as a Jew and how that translates to life now and modern society. And the last six weeks was just straight internship.”

What kind of things did you do at the rehabilitation hospital?

Rowan Biochemistry major Alyssa Salera taking a selfie with another intern at Herzog Hospital in Jerusalem
Alyssa Salera (at left) with another intern at Herzog Hospital in Jerusalem.

“I worked with a lot of chiropractic patients, who had just had strokes, and I worked with a lot of kids who were in the ICU. With the chiropractic patients, we worked on getting  them started to being able to sit up on their own, to stand up and to walk with our assistance.

There were a few patients, but one in particular, she could barely open her eyes on her own when I first got there; by the end we were able to have her walking on her own with a walker. There was another patient I worked really closely with and he again on my first day in the hospital could barely lift his legs. I worked with him and the physical therapist to have him standing. And on my own we did our own stretches together and exercises. I got to choose pretty much what I wanted to do with him and by the end of the summer he got his red dot, meaning that he can walk on his own with his walker unassisted. So, I was just an extra set of hands, I would get to help them with different sections.”

What did you learn or gain from your internship in Israel?

“It Is really hard to communicate with people who don’t speak the same language as you, and I know very little Hebrew, so it really helped me gain a greater appreciation for working with people who come from all diverse backgrounds and who don’t have the same story as I do. And it just really taught me a lot about confidence in what I’m doing and in that this is what I want to do with my life.”

What’s one memory you will always remember from interning at the hospital?

“That one patient who got his red dot saying that he could walk. I was the one to give him his red dot, because I worked with him every single day over the summer and just watching him barely being able to move his legs and then being able to walk on his own, that was incredible.”

Alyssa in Israel standing in front of a waterfall with a friend
Alyssa standing in front of an Israeli waterfall with a friend.

Like what you see, come visit us!


Story by:
Iridian Gonzalez, senior journalism major

#PROFspective: Rowan After Hours Programming Coordinator Joseph Scafiro

Rowan After Hours Programming Coordinator Joseph Scafiro outside Robinson Hall

Today we speak with Joseph Scafiro, a senior History major from Cinnaminson, NJ (Burlington County) and programming coordinator for Rowan After Hours (RAH). Joseph will share his #PROFspective with us about what his job entails and why you should get involved each weekend. Name: Joseph Scafiro Major: History Minor: None Year: Senior Where do you […]

Faculty PROFile: Marketing Department’s Nina Krey

Meet Dr. Nina Krey, assistant professor of Marketing within the Rohrer College of Business

Assistant Professor Nina Krey photographed in Business HallShare an “aha!” moment you’ve had within your discipline that made you feel passionate about your field

“Before I became a professor when I was still studying marketing, I had an ‘aha!’ regarding international marketing. The fact that even large corporations sometimes neglect to adjust their strategies to different markets and then fail to be successful was very interesting to me. Plus, it leads to some funny examples of failed translations or cultural mistakes! No matter how large or successful a company might be in their home country, consumers are different and companies have to adjust their strategies to specific regions.” 

Describe an experience you’ve had with a student that made you feel excited about educating the next generation in your field

“For me, the best feeling is helping my students get a job and be successful in their career. Often times I get emails from students who say that they applied methods I taught them in their current positions. It makes me so happy to hear from them and know that I contributed to their success.

What’s your favorite thing about being on campus on a typical Wednesday? 

“I love the atmosphere and nature on campus. I enjoy taking moments to myself and walking through certain stops on campus — especially by the pond behind the Engineering Building, I enjoy looking for turtles in that lake when walking back from picking up coffee.”  

Assistant Professor Nina Krey photographed in Business HallWhat is your area of expertise?

“One of mine is sensory marketing. I study how the environment and the effects influence value perceptions and shopping behavior. Another area is more quantitative. I develop scales so other researchers can use them in their surveys. I also work with new technologies. I’m currently studying how augmented reality (AR) affects consumer experiences. 

What is one thing you wish people knew about your academic discipline or your research focus? ​

“Marketing is not just sales or advertising. It’s not only for creative people, it involves a lot of math and writing that you wouldn’t think of. There are so many subsections of marketing and one of them is marketing research, which drives everything else. If you don’t know who your consumers are, then you do not know how to get them in the door and to buy your product.” 

Assistant Professor Nina Krey with members of Rowan's branch of the American Marketing Association (AMA).
Assistant Professor Nina Krey with members of Rowan’s branch of the American Marketing Association (AMA); Dr. Krey is AMA’s faculty advisor. 

Like what you see, come visit us!


Story by:
Chad Wittmann, senior journalism major

Photography by:
Nicole Cier, senior writing arts major

First Year Voices: Exploratory Studies Major Erin O’Grady

Freshman Exploratory Studies major Erin O'Grady is photographed on Rowan Boulevard

Freshman Exploratory Studies major Erin O'Grady is photographed on Rowan BoulevardToday we talk to Erin O’Grady, a freshman Exploratory Studies major from New Milford, NJ (Bergen County).

What has been the best part of your freshman year so far?

Definitely making new South Jersey friends and joining the Rowan Softball team! Joining the team was one of my main goals, so it was super exciting to make the team.

Any advice to future students?

Get the unlimited meal plan. The smoothies on-campus are the best. And don’t let your schoolwork pile up! Do it way before it’s due so you don’t have to rush to get it done later. Also, try not to go home every weekend. 

Like what you see, come visit us!


Story and photography by:
Bianca Torres, junior music industry major

#PROFspective: Biology Major Sarah Sosa

Rowan biology major Sarah Sosa outside Rowan Boulevard Apartments

Name: Sarah Sosa

Major: Biology

Minors or concentration: Environmental Studies and Environmental and Sustainability Studies

Year: Junior

Hometown and County: Elizabeth, NJ (Union County)

Resident: Rowan Boulevard Apartments

Academic Clubs: Pre-Vet Club, REAL Club

Tell us about your travel home up to North Jersey and how you get there using public transportation: 

The first time I had to go home from Rowan to Elizabeth, I think it was just to see some friends. I didn’t have a car so I didn’t know what to do. We always talked about “How am I supposed to go home?” Nobody knew and nobody was going to volunteer to come pick me up and take me all the way home. So I went to the front office of the Student Center and I asked them about the route to go home. They showed me the route and what to do. They had bus schedules and maps that I could take a look at … but I also did my own research too.Rowan biology major Sarah Sosa sits outside Rowan Boulevard

I downloaded the NJ Transit app (this was before I knew about the Rowan-Camden shuttle), but for my first entire year I would take the NJ Transit bus that stops at Campbell Library to Camden. Using the public bus does take a little longer than the shuttle. However, I didn’t find that out until the end of the semester when I had missed the bus and finally used the Rowan shuttle.

From Camden, I take another bus from the Camden-Walter Rand Transportation Center to the Trenton train station, which is about an hour. From there you take the Northeast Corridor line which goes all the way to New York City, but I take it to get to the second-to-last stop, Elizabeth.

I always let people know about my commute and let them know that it does take about three hours, but I’m so used to it already it doesn’t bother me that much! I usually go by myself, but recently I bumped into a friend who was going home too, so we ended up leaving together. It’s nice to have a buddy to go with you for the long ride.

Why did you choose Rowan?

I chose Rowan because I liked being someplace not too close but not too far away from home. There’s a good amount of distance. I also felt like Rowan was the only school really reaching out to me. There was a program called the Rowan Select Program, which helped students get more of a push into college life. I liked that Rowan had a program like that and that my Rowan Select orientation was two nights and three days so we could get more assimilated. During that orientation we actually started listening to lectures and during the summer we took a two-credit online class, which was a good head start. I liked that Rowan was doing something different. 

Why did you choose Environmental Studies?Rowan biology major Sarah Sosa outside Rowan Boulevard Apartments

I have always been into the environment — green everything, conservation biology, animal extinction and the reasons why they’re going extinct. I’ve also just been interested on how pollution and climate change are affecting us.

What advice would you give to your high school self about choosing the right school? 

Just relax! It’s not the end of the world. I can’t remember how many times I stressed out about deciding before May about what I wanted to choose! I thought I had to choose an entirely different lifestyle for the rest of my life. You have options! Be confident about your decisions, and don’t be afraid to do whatever you want to do. 

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Story and photography by:
Bianca Torres, junior Music Industry major

TRANSFERmation Tuesday: Music Industry Major Nikola Berardo

Rowan transfer student and Music Industry major Nikola Berardo photographed outside Engineering Hall

This is Nikola Berardo, a junior Music Industry major with a concentration in Music Technology from Absecon, NJ (Atlantic County). Today, he will share his experiences on his first month at Rowan University. 

Rowan transfer student and Music Industry major Nikola Berardo photographed outside Engineering HallName: Nikola Berardo

Major: Music Industry with a Music Technology concentration

Year: Junior

Hometown and County: Absecon, NJ (Atlantic County)

Off-campus resident? Yes

First-generation college student? No

Tell us about your transition into Rowan. Were you nervous? 

“I was not nervous initially, but as the first day approached, I grew a little jittery. But the first day went really well! I had a great time and transitioning was fine. Pretty straightforward.”

Why did you choose Rowan?

“It was the cheapest option, and it was pretty close to my hometown. I looked into Stevens Institute of Technology and The University of the Arts as well.”

Rowan transfer student and Music Industry major Nikola Berardo photographed outside Engineering Hall

Why did you want to major in Music Industry?

“Because I’m a musician, I play in various bands, I play various instruments and I’m a huge fan of music.”

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Story and photography by:
Enzo Ronchi, senior public relations major 

Best of Both Worlds: International Student Merges Love of Marketing & Basketball at Internship

Rowan international student and marketing major Marko Minic outside Business Hall

For senior international student Marko Minic, a Marketing major from Serbia, (basket)ball is life! He came to the United States in 2016 to pursue an education in business and to continue playing the sport he loves. 

“It’s business-oriented in America, and I felt that I could prosper here with an education in some sort of business, but I didn’t know what I wanted to study specifically,” he says. “I came to the conclusion that marketing was a good fit for me because I enjoy communicating and interacting with new people. I don’t just want to do the behind the scenes work; I want to be in the field of action.”

Marko spins a basketball while standing in the grass outside the Rec CenterMarko decided to look into the Sports Communication and Media minor, which was brand new at the time, to combine his passion for sports and his knowledge in marketing. Dr. John Giannini, founding director of Rowan University’s Center for Sports Communication and Social Impact, was a mentor of sorts to Marko throughout his first year in the program, guiding him to find his niche in the industry.

“I got to know Dr. Giannini through my involvement in the Sports Communication Club, and he introduced me to an organization called Hoop Group. We decided it would be a great fit for an internship for me because of my interests. He connected me to the group and encouraged me to reach out for an opportunity he knew of, and the rest is history.”

This past summer, Marko accepted an offer as a marketing intern for Hoop Group, a renowned basketball training camp located in Pennsylvania. He spent his days capturing all that Hoop Group has to offer through its prestigious programs — photographing training sessions, managing the company social media accounts and staying in touch with camp alumni. He conducted player interviews each week for spotlights on the company blog, dabbled in Lightroom and Photoshop and weighed in on web design decisions.

Rowan marketing major Marko Minic studies outside by the Rohrer College of Business.
When the weather allows, Marko studies outside by the Rohrer College of Business.

But for Marko, the best part of the internship was the hands-on involvement with both basketball and marketing. “Being able to watch the games and be part of the action in an environment that I’ve grown up around, and being able to provide valuable materials to the company was the most rewarding part for me,” he says. “I learned a lot about editing and content design and had a nice mixture of both behind-the-scenes work in the office and being out in the action, photographing players and getting to know people. To see things from the other perspective, being on the production side of things, was pretty cool for me, since I had never thought about the detailed work that goes into events like this.” 

As Marko enters his senior year, his schedule is brimming with a combination of academic and athletic commitments: “Nowadays, I have less time to dedicate solely to sports, so luckily Rowan has so many options to still play on club or intramural teams while balancing everything else in life.”

Marketing major Marko Minic stands outside the Esbjornson (Esby) GymnasiumThe “everything else in life” just happens to consist of more great opportunities for Marko, such as an internship this semester with the Rowan Recreation Center and with Rowan Athletics next semester!

“I’ve learned that my professors are really here to support my career. That small positive word of mouth really put me on top and helped me stand out among the rest of the applicants [for Hoop Group],” he reflects. “Everything I’m doing is pretty exciting and rewarding right now, so I’m looking forward to the future.”

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Story and photography by:
Nicole Cier, senior writing arts major

First Year Voices: Ocean County Native Makes New Friends

Elizabeth Hudak stands in front of Holly Pointe Commons at Rowan University with the building behind her

Elizabeth Hudak wears a teal colored Rowan University shirt outside her new dorm Holly PointeMeet Elizabeth Hudak, a freshman Radio/TV/Film major from Manchester, NJ (Ocean County). She moved into Holly Pointe Commons in September. 

Elizabeth says attending freshmen orientation made it easier to meet people once she started on campus this fall. She was happily surprised at “how easily I made friends and how open everybody was to getting to know one another.”

Campus life is one of her favorite aspects of Rowan because she feels it makes it so that there’s always something to do every day. 

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Story by Enzo Ronchi, junior public relations major
Photography by Adam Goskowsky, junior advertising major

Beyond the Classroom: Marketing Major Interns at Rohrer’s Center for Professional Development

Shreya Shah, a sophomore Marketing major from Hightstown, NJ Shreya Shah posing on the bridge behind Rowan University's Business Hall.(Mercer County), is charging through college in the Degree in Three Marketing program, and she’s making sure she gets the most out of her three years here.

With two parents in the computer and science industries, Shreya took a lot of science-related courses in high school. Shreya quickly found out she didn’t like any of them … at all! After talking to one of the marketing managers at Citibank where her dad works, Shreya dove into her family’s unknown territory into the business world.

After taking a marketing class in her senior year of high school and shadowing at Citibank, Shreya applied to Rowan’s Marketing Degree in Three program, where Rowan University students are eligible to graduate in three years (saving around $22,000 in tuition fees). 

Shreya Shah reading off of a clipboard in the Center for Professional Development.Last semester, Shreya visited the Rohrer Center for Professional Development (RCPD) for resume help before applying to a Social Media Services Manager position at EveryDayEspo LLC, a one-stop-shop for all multimedia and marketing needs. After receiving an offer for the job, Shreya went into the Center to thank the intern who helped her. The intern encouraged Shreya to apply to work at the Center in the fall, which is exactly what she did. Fast forward a few months and Shreya is now a marketing intern for RCPD.

Shreya is in charge of coordinating the International Business Industry Night happening in November, checking in students for resume, cover letter or career-related help. Shreya says: “I’m learning very quickly what I have to say as a female, and at my age, is factual and true in terms of what I am doing. It’s important to formulate your own ideas when you’re in a place that traditionally welcomes robotic personalities. I’m glad I have a job that loves my own individual thoughts and ideas.” Shreya Shah sitting outside of Rowan University's Business Hall.

Shreya attributes her confidence to the marketing four-year plan of Career Development Modules. Each workshop or programming, networking event provides her with the necessary tools to succeed in the workforce post-grad. The modules help her become a better speaker and professional, competitive employee. “I’m able to apply these skills to my everyday routine,” Shreya says.

Shreya is excited to see what else she learns while being a part of an incredible network of students. She advises, “The most important thing you can do at any job is to be yourself, as cheesy as it sounds … and networking.” 

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Story and photography by:
Alyssa Bauer, senior public relations major